Locksmith Results

Below are my final designs from the mailshot project. I created a business card, an envelope and a keyring sized/shaped leaflet that i attached an old key to, so people could bring the key back and get a free key cut when they came in store. I created key imagery to go with this theme and i experimented with ideas and imagery by sketching ideas out, photographing keys and experimenting with formats, sizes, scales, colour fonts and layouts. Here are the final designs:
First two images - both sides of business card
Second two images - both sides of promo key ring
Third image - envelope design.